Marketing tools and techniques

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process of two or more organizations or individuals working together to complete a task or achieve a goal
New ______ with Pharrell Williams is a bold move for such fashion house as Chanel.
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collaboration
New collaboration with Pharrell Williams is a bold move for such fashion house as Chanel.
marketing of specific personality
The industry is yet to explore all the benefits of ______.
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ego marketing
The industry is yet to explore all the benefits of ego marketing.
marketing environment of a company, indirectly affecting it, e. g government, legislation and technological growth
Never underestimate the impact of ______.
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macro environment
Never underestimate the impact of macro environment.
any way a business communicates a message to its desired market, or the market in general
______ plan lacked a united vision behind it.
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marketing communication
Marketing communication plan lacked a united vision behind it.
prioritizing and identifying needs and desires of consumers and creating products that satisfy them
Customer and ______ is the key to our success.
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marketing orientation
Customer and marketing orientation is the key to our success.
range of services offered by a services marketing company
Our ______ is very up-to-date and we only hire experienced workers.
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service mix
Our service mix is very up-to-date and we only hire experienced workers.
incorporating social and environmental considerations in products and promotions
______ is seen as a way to treat the customer fairly.
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ethical marketing
Ethical marketing is seen as a way to treat the customer fairly.
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"Marketing vocabulary"
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Basic conceptsDigital marketingMedia and advertisingSalesMarketBrandsCustomerCompetitionPrice and demandDiscounts and promotionsProductDistribution and logisticsFinance and ratiosTrend

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